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Written For Salespeople, By an Everyday Street Smart Salesman
"Telesales Tips
From The Trenches"
Secrets of a Street-Smart Salesman

By Joe Catal

This 217-page book is for anyone who ever has to call a total stranger who has never heard of you or your company, and you're trying to ask him for money, an appointment, or get an information package in his hands on the initial call.

It’s for the person whose paycheck is dependent upon producing sales. It gives hundreds of ideas and concepts showing you how to sell in a systematic and intelligent manner, learned from years of selling in the trenches. What you read today, you use today. No filler, just time-tested technique after technique.

See three actual chapters from the book on voice mail, screeners, and opening statements.

"Telesales Tips cuts through the sales philosophy and gets to the how-to's of being successful in sales. Joe's ideas have helped me to contact and qualify more prospects in less time that I thought possible. Plus, it's given me the confidence to actually make the calls. Thanks Joe!" Brian Greenbush, Meridian Display & Merchandising

If your competition reads this book and you don’t, you or your sales force won’t stand a chance. This is a must read for anyone who wants to know what the top sales reps are doing by phone.

The Author is a Street-Smart Salesman, Just Like You
Joe Catal is a salesperson just like you. He has averaged 100+ calls per day since 1985. He has heard over 350,000 "no’s" by phone—while consistently being among the top salespeople everywhere he’s worked. He has sold insurance, computer-software, websites, furniture, warranties, pet insurance, long distance services, radio advertising, and financial services. He has tested these tips "in the trenches" and they’ll help you dramatically increase your own sales and appointments.

"I really enjoyed your book. I studied it last weekend and took 17 pages of notes! Tons of usable, actionable tips that any sales person — from rookie to seasoned pro — can put to good use immediately to start closing more sales and earning more money."
Nick Nichols, GetSalesNow.com

"...one of the finest sales books around. It is packed cover-to-cover with excellent tips and advice on selling both on and off the phone. I would recommend it to anyone who is looking to earn thousands of dollars by reading a single book! We have obtained several multimillion dollar accounts as a consequence of the customer service strategies contained in this book."
Mark Yoffe, Director, Commercial Lending Division,
Morgan Funding Corporation

Here Are Just a Few of the Hundreds of Tips
• How to write an effective opening
• Answers for any type of objection
• Callback scripts that close the sale
• Leaving voice mails that get results
• How to find hot leads
• Selling on the inbound call
• How to get quality referrals
• Sure-fire closing techniques
• How to steal accounts
• How to get past screeners
• Great questions to ask
• How to prospect painlessly
• Selling large accounts
• Why you should raise your prices 25%

And much more!
Check out the actual Table of Contents here

"Within four months of incorporating Joe's concepts, we showed a 40% increase in sales, and we're expanding the company for the first time in four years." Michael Dominic, American On-Hold Marketing

"The book is the best I've ever read. Concise, punchy and results orientated. Top stuff Joe. "Reading just 3 pages made me an extra

$51,425 in sales the following week."

Casey Gollan, Business Coach, CaseyGollan.com

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